Market research is a key factor to get advantage over competitors which provides important information to identify and analyze the market need, market size and competition. Organizations around the world are utilizing the Web more and more for everyday tasks and more and more people are going online. Now is the time to use the Web to gather the information your organization has been seeking!
It’s time to move your information gathering into the future by allowing Training Technologies to conduct a Web-based survey for you.
A survey is uploaded onto a designated website. A list of electronic mail addresses is then compiled and people are sent an invitation to participate in the survey, along with a link to the website. The survey is completed online.
Q2 serves can create any kind of survey that suits your needs and place it on the Web. The concerns most organizations have about getting a survey onto the web are already solved for you. We have the technology and the expertise to turn a new or existing survey into a web page ready for the world. Relying on us ensures that you don't have to be concerned about:
Your survey will be placed on our web page for whatever amount of time is necessary to retrieve the results you require. If you want to make the survey private, we can send cover letters or e-mail to your intended audience with a specific URL where they can find the survey. These respondents will have the confidence in knowing that their responses will be returned to us, a third party, and not to their organization. This will result in more honest and forthcoming replies! We can base your audience list on your existing e-mail address books or any other list you provide.
When ready, we will retrieve the results, perform analysis, and create a report for you. Or we can turn the results over to you and you can handle analysis and reporting.
A list of electronic mail addresses is compiled and questionnaires are sent to a sample of these addresses. People fill out the survey using check boxes and use the "reply" feature on their mail software to return the completed form to MSR.
We employ two technologies to deliver e-mail surveys:
A text survey appears to the respondent as a standard text-based e-mail message that can be read by anyone capable of opening e-mail. Text surveys are not system dependent so users with Windows 95/98, Windows 3.1, Macintosh, OS/2, Unix, DOS, or any other platform that can receive e-mail will be able to reply.
A Form-Based survey arrives as a separate Windows-based attachment that provides the survey in a more visually appealing manner. It offers drop-down boxes, radio buttons, font settings and an overall more impressive appearance. We can randomize the questions, apply skip and hit patterns, add your company logo, and more! The numerous options deliver pleasing, professional surveys that get results.
Either type of e-mail survey we do for you brings positive response rates because e-mail surveys offer one of the highest overall response rates of all the survey methods available. It’s fast, it’s cheap, and people are comfortable replying to non-intrusive e-mail. Just let us know what mix of these methods you need and we’ll tailor our surveys to your audience.